Writing

Thinking out loud about culture, performance, and what it takes to build a winning team.

April 2026

Why We Built the C8

The origin of the Winning Culture Formula. Why eight traits, why a formula, and why culture is the only non-negotiable factor in team building.

Coming soon

The Craft vs. The Job

How to tell the difference between someone who treats work as a profession and someone who treats it as a position. And why it matters for every hire you make.

Coming soon

Negative Culture Catalysts: The Silent Killer

One toxic hire does not just underperform. They corrode. How to identify, address, and prevent negative culture catalysts from entering your team.